Let’s go, Illini Nation! The Illinois Soybean Association (ISA) is partnering with the University of Illinois during their fall and winter sports lineup to share the “Good To Be Soy” story with more than 15 million consumers. ISA is sponsoring tonight’s Fighting Illini vs. Northwestern Wildcats basketball game - be sure to tune in to see some familiar faces and some soy messaging.
Q: What is the Illinois T
Bloomington, Ill. - Febru
The Super Bowl is known for its great commercials, but this year’s big game included a much more personal 30-second spot, highlighting the fact that 96% of Illinois farms are owned and operated by local families. Illinois Farm Families is declaring 2023 as the Year of the Farmer to show consumers exactly who’s producing their food. To learn more, check out the behind the scenes of the “We are the 96” Super Bowl commercial.
Bloomington, Ill - Februa
The annual Illinois Soybean Growers (ISG) meeting took place this week at the Illinois Soybean Association's Bloomington office. This meeting complimented the first full board meeting held at the newly-renovated office and included the ISGPAC fundraiser, with special guest, Rob Sharkey. Following the PAC event, an open house was held to showcase the finished office building and gave ISA staff an opportunity to thank both ISA and ISG partners.
Bloomington, Ill - Februa
By Rachel Peabody ISA Di
The ISA Market Development staff attended the International Production & Processing Expo in Atlanta, Georgia last week. This was a great opportunity to connect with leading staff in the poultry, meat, livestock, and commodity spaces and explore how soy can make an impact.
Funded by the Illinois Soybean Association Checkoff Program.
Bloomington Office
1108 Trinity Lane
Bloomington, IL 61704
P: (309) 663-7692 | F: (309) 663-6981
Lombard Office
100 22nd St., Suite 102
Lombard, IL 60148
Springfield Office
217 E. Monroe, Unit 95
Springfield, IL 62701
The Illinois Soybean Association (ISA) checkoff and membership programs represent more than 43,000 soybean farmers in Illinois. The checkoff funds market development, soybean production and government relations efforts, while the membership program, Illinois Soybean Growers (ISG) and the Illinois Soybean Growers PAC actively advocates for positive and impactful legislation for farmers at local, state and national levels. ISA upholds the interests of Illinois soybean farmers through promotion, advocacy, research and education with the vision of becoming a trusted partner of Illinois soybean farmers to ensure their profitability now and for future generations.
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